Where Kiwis Compare & Buy Insurance

NZ's leading insurers all in one place. Quote, compare, then apply online.

Life Insurance

Compare quotes

Health Insurance

Compare quotes

Compare other insurance products

Bringing you instant quotes from NZ's leading insurers

How does LifeDirect work?

1. Quote and compare

Instantly compare and save on NZ's top insurance policies

2. Apply online

Anytime, anywhere in a matter of minutes.

3. We'll sort the rest

Our friendly team will organise your insurance.

6 reasons to use LifeDirect

Our service is free

Using LifeDirect is totally free and doesn't affect the cost of your insurance. Nice.

As easy as it gets

Don't get up. Sort your insurance at your own pace, in your own place.

Save 1/3

More money for fun stuff. Receive a 1/3 Cashback on your first year's life insurance premium.
View details

You're in control

Choose from NZ's leading insurers. No hassle.
No pressure.

Safe & Secure

LifeDirect uses extensive encryption to protect your security and privacy.
No worries.

Free access to MyLifeDirect

Manage your policy, get ongoing service, make claims, and more.
Take the MyLifeDirect tour.

We ask our customers to rate the LifeDirect service. Here is our live rating.

Recent customer reviews

I found LifeDirect easy to use and very quick to respond. Not to mention saving me a considerable amount of money!

Erica Willoughby, Wellington

Awesome – made the process of comparing, understanding, selecting and organizing our insurance so much easier.

Dion Ahern, Gisborne

Very friendly service. Timely updates with progress of application. Pleased with the outcome and the cash back offer. Thanks so much.

Caryn Peden, Huntly

Fantastic. So easy, so immediate, so responsive. Thank you.

David Page, Auckland

The team is very friendly and helpful! They made this a very stress free experience for me! Fantastic service guys and gals! :)

Natalie Grigg, Auckland
Read more reviews

Friendly local support

Based in Wellington, our Customer Care team is here to take the pain out of setting up your insurance.

OnlineLive Chat or Contact

Common questions about LifeDirect

  • How does LifeDirect work?

    There are three parts to our service. First, we offer a comparison, which makes sure you can smartly and transparently compare insurance plans and prices. Second, we make sure your insurer assesses your application quickly and fairly. And third, if you ever need to change your cover or claim, we're here to make it easy.

  • Why is using LifeDirect free?

    When you start a policy through LifeDirect, the insurer you choose pays us a fee. That's how we can offer our service to you for free.

  • Does LifeDirect help with any ongoing service or is it just for choosing a policy?

    Ongoing service is a big part of what we do. We're here to help with questions, changes to your cover, and of course claims. We also offer MyLifeDirect, where you can manage your policy online.

  • Can I get a lower cost if I contact the insurer directly?

    No. LifeDirect is able to offer the insurers' "standard" premiums, so they are the same whether you start your policy through LifeDirect or head to the insurer.

  • How should I choose a policy?

    We reckon there are four things to consider: Price, Financial Strength, Policy Quality, and Customer Service. You can order your comparison by any one of these, or use PolicySorter to compare across several at the same time.